About Bella Coco
Bella Coco was founded by Sarah-Jayne Fragola in 2011 via the lifestyle and craft blog bellacoco.co.uk. Sarah-Jayne has a passion for injecting creativity and positivity into everyday life and always strives to do and be better.
Bella Coco Store x Love Crochet was a natural progression for Sarah-Jayne who has created video tutorials on YouTube since 2013, building an ever-growing worldwide audience of over 400,000 followers. With her distinctive style and use of beautiful colours Sarah-Jayne provides you with everything you need to surround yourself with prettiness and inspiration through this website and Bella Coco Store at Lovecrochet.com.